borrowingbrilliance.comDavid Kord Murray | Strategy & Innovation

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borrowingbrilliance.com

Title:David Kord Murray | Strategy & Innovation

Description:David Kord Murray | Strategy & Innovation davidkmurray@hotmail.com (949) 542-9685 Main menu Skip to primary content Skip to secondary content Home Books Consulting Speaking Blog About Contact 1 2 3 4

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David Kord Murray | Strategy & Innovation davidkmurray@hotmail.com (949) 542-9685 Main menu Skip to primary content Skip to secondary content Home Books Consulting Speaking Blog About Contact 1 2 3 4 What is your Plan B? Most people think it's a contingency plan, taking a completely different direction. The reality is, however, a successful Plan B is the result of an evolutionary thinking and management process - it's derived from Plan A through a process called "adaptive management". Learn More > Strategy vs. Tactics? When it comes to devising a new plan,what comes first: strategy or tactics? It's the age-old chicken and egg question; and it's one of the problems Dave addresses in his new book Plan B. Most corporations take a top down approach and do strategy first. Most entrepreneurs do tactics first. Dave looked at the success of both approaches and realized there was a third way ... Learn More > What is Borrowed Brilliance? It's a creative thinking technique. In his bestselling book, Dave says that borrowing is much more than just intellectual theft, it's actually the core creative thinking technique and that all creative thought derives from it. New ideas, he says, are constructed out of existing ideas. Period. It's the law of cerebral physics. Learn More > What is Adaptive Management? It's the process we use to get from Plan A to Plan B. It's about making strategic and tactical adjustments as you implement your business plan. It's the fusion of planning and execution and it's described in detail in Dave's new book (published by Simon and Schuster). Learn More > Books Dave's books have made the bestseller lists and have been translated into a dozen different languages. Learn More > Consulting Dave works with organizations through workshops and long-term consulting arrangements. Learn More > Speaking Dave lectures on innovation, creative thinking and business strategies. Learn More > Simon & Schuster Releases Plan B: How to Hatch a Second Plan that's always Bett...

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